Guidelines

We have attempted to keep our guidelines simple as per the policy at DirectLocalGuide for plain language agreements.

A legal agreement is entered into at the time of booking your campaign that contains the formality of the arrangement.

Here are some key common sense points

Direct Mail media campaigns must be booked approximately 3 Weeks in advanced.

Payment must be made within 24 hours of being advised that your campaign has been booked.

Payments are accepted via our online payment gateway, PayPal, Direct-Debit and via Cheque.

Accounts are available for large volume or corporate customers. Talk to Us.

Advised Campaign run date commits direct mail campaign to printing and delivery and no refund is applicable.

A handling charge of 10% of the package fee is applicable in the event that a campaign booking is cancelled prior to our run date confirmation.

We reserve the right to cancel direct mail campaigns, in which case a 100% refunded will be applicable if no online campaign has been activated.

We reserve the right to charge for services in the event that photographic or image technical modifications are required. You will never be billed without prior being advised and your approval received for any services.

The exact value of any campaign will be confirmed as part of the booking confirmation.

Variations may occur as all Direct Mail media campaigns are postcode targeted with varied counts of delivery points.

All campaigns must meet the relevant approved content policy which can be found here.

We reserve the right to refuse ad bookings without prior notice.

Image Quality Suggestions

For Direct Mail Media

• Image quality is critical for successful message impact via Direct Mail Media so we suggest your images are photo quality and no less than 2x2 mil pixel in resolution.
• Test your images prior to sending by resizing them to your selected Ad sizes. This allows you to view the image as it will appear in the Ad to ensure your desired marketing message and the image clarity match.
• A complex image, reduced in size, will lose some definition of its detail which will impact the Ad message.
• Image clarity and definition can be slightly adjusted by us but we do not conduct full retouching of images.

For Online Media

• All files should be sent in jpeg or gif format only.
• Remember, where possible, to always send 'low' to 'medium' or 'web' quality images, no larger than 150kb.
• The smaller the image size, the better the performance for the visitor to your listing. So keep image file sizes small and to the pixel sizes shown in the sample to the right (300 by 300 pixels).